FanIQ One and Vozzi Partner to Turn Fan Engagement Into SMS-Driven Revenue
5/20/2026
FanIQ One is excited to announce a new partnership with Vozzi, bringing together FanIQ One’s paid social workflow and creative template capabilities with Vozzi’s SMS marketing platform to help teams convert fan attention into direct, measurable revenue.
In today’s sports and entertainment landscape, attention is everywhere — but action is harder to capture. Fans engage with content, watch videos, click ads, browse merchandise, and show interest in premium experiences every day. The challenge for teams is turning that engagement into owned fan data and timely follow-up.
That’s where FanIQ One and Vozzi come together.
Through this partnership, teams can use FanIQ One’s creative templates and paid social workflow alongside Vozzi’s SMS marketing platform to capture demand and continue the conversation after the initial click.
Built for Sports Teams
The FanIQ One x Vozzi partnership is especially valuable for teams looking to drive revenue across multiple business units.
Use cases include:
1. Merchandise Drops - Build anticipation before a drop, capture phone numbers from interested fans, then text purchase links the moment the product goes live.
2. Premium experiences - Identify fans engaging with premium-related campaigns and follow up with direct, timely offers.
3. Theme Nights + Special Ticket Promotions - Drive urgency around specific games, offers, or fan segments with timely SMS messaging.
Merchandise Drops
Premium Experiences
Special Tickets
From Paid Social to Text Message
FanIQ One helps teams identify and activate high-intent fans across platforms like Meta, Instagram, TikTok, Snapchat, and more. With Vozzi, those campaigns can now become a stronger pipeline for SMS capture and revenue-driving follow-up.
The process is simple:
1. Utilize FanIQ One’s creative templates - Teams can utilize FanIQ One’s creative templates to quickly launch engaging paid social campaigns for ticket offers, premium experiences, merchandise drops, theme nights, group outings, and more.
2. Run targeted lead gen campaigns - Campaigns can be built in FanIQ One around specific revenue opportunities, helping teams reach the right fans with the right message at the right time. Examples include merchandise drops, premium experiences, special ticket offers, theme nights, group outings, and more.
3. Build SMS audiences and launch timely campaigns - These lead gen campaigns help teams build SMS-ready audiences through Vozzi, creating a direct channel to follow up with fans when it matters most — whether that is a merchandise drop, limited ticket offer, premium package, group outing, or exclusive event.
Why SMS Matters
Paid social is a powerful way to reach fans, but SMS creates a more direct path to action. For high-intent moments like limited-edition merchandise drops, premium inventory, group sales, or urgent ticket offers, speed matters.
By pairing FanIQ One’s paid social workflow with Vozzi’s SMS capabilities, teams can move fans from interest to action faster.
Instead of relying on a single ad interaction, teams can build a repeatable funnel:
Content engagement → lead capture → SMS audience → direct offer → measurable revenue
That means every campaign has the potential to create value beyond the first click.
A More Connected Fan Journey
This partnership is about more than adding another marketing channel. It is about creating a more connected fan journey.
FanIQ One helps teams launch and manage paid social lead gen campaigns designed to capture fan intent and build SMS audiences. Vozzi helps teams activate those audiences through timely SMS campaigns. Together, the result is a smarter, more measurable way to drive fan revenue.
For teams, that means better audience building, stronger follow-up, and more opportunities to convert engagement into sales.
Looking Ahead
As teams continue looking for ways to make every marketing dollar work harder, the combination of paid social, creative templates, fan data capture, and SMS follow-up will become increasingly important.
FanIQ One and Vozzi are working together to help teams meet fans where they are — and bring them one step closer to purchase.
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